Thursday, October 25, 2007

Conference Registration

Further to my earlier communication, the brochure and registration form can be downloaded from either the website of Chennai Chapter or Chandigarh Chapter of PRSI, or you can also get in touch with the respective chairman of the local chapter of PRSI for registering yourself for the Conference.

Wednesday, October 24, 2007

All India PR Conference

The next All India PR Conference is being held in Chennai on 13-15 December 2007 at Hotel Green Park, Chennai.
The theme of this conference is, Public Relations & Infrastructure Development in India.
The registration details are as follows :
PRSI Members : Rs. 4,000/- per delegate (for registrations before 15 November '07)
: Rs. 4,500/- per delegate (after 16 November '07)
Non-Members : Rs. 5000/- per delegate (for registrations before 15 November '07)
: Rs. 5,500/- per delegate (after 16 November '07)
Participant's spouse : Rs. 2,000/- per delegate
Full-time Students : Rs. 2,000/- per delegate
Foreign delegates : US$ 250 per delegate
* 10% concession on total delegate fee for 3 or more delegates from the same organisation.
** Rupees 1000/- each for sight seeing on 16th December 2007 (Optional)


You can download the Conference Brochure and Registration Form from PRSI Chennai Chapter's website.

Sunday, October 21, 2007

PR for Hospitality Industry

With booming tourism and the hospitality industry, here is a lesson for all of us, not to do what this hotel did to its valued customer. The customer made a power point and sent it to the hotel management as well as to their friends, and now it is available on the net. I am sure this would have turned away numerous customers from this hotel over the years. It is worth going thru this presentation.

Wednesday, October 17, 2007

Do We Believe in Ourselves?

In a recent interaction with the district public relations officer of a state government, during a training programme for them, it was surprising to know that despite their being in the department for over two decades, majority of them were not very happy with their jobs.
The reason was obvious; right from their immediate superiors to their bosses in the political circles were not interested either in making a policy changes for the good of the people, but just to see their mug-shots and statements into the press. The bigger the photo, the happier they are.
There is lack of opportunity for showing their creative abilities, and their opinion does not hold any value for their superiors.
It is time that all the politicians, MLAs, and senior bureaucrats are sensitised about the importance of doing good, and then getting themselves written about rather than the other way round.

Tourism is more than a business or just an economic activity

What do you mean by tourism? I often wonder at the word ‘tourism’; perhaps the only business or vocation which has ‘ism’ prefixed to it....