Sunday, August 19, 2007

Remembering Dilgir

Chandigarh Chapter of PRSI organised a special function on the birth anniversary of late Prof H.S. Dilgir on 18th August.
On the occasion Prof Dilgir's book, "Scattered Thoughts", a collection of poems, was released by Mr Pawan Kumar Bansal, Member of Parliament and State Minister for Finance, Govt of India.
Prof Dilgir was the founder chairman of the Chandigarh Chapter.

Monday, July 30, 2007

International PR Conference in Tehran

Kargozar Public Relations Institute (KPRI) will hold Iran 4th International Conference on Public Relations in Tehran on 15-16 November 2007.
The conference is aimed at exchanging Public Relations knowledge in an international level and promoting the profession in Iran by holding some expertise seminars and workshops on public relations different fields. Some expertise exhibition will be also set up during the conference.
For further information, and registration details, please click here.

Tuesday, June 26, 2007

Good Design is Good Business

This nugget of wisdom came from Thomas Watson Jr, former IBM CEO, while addressing the Wharton School of Business in 1973. The Indian companies with the opening up of the economy have also started realising the importance of good design, whether it is product, services, or communication. A well executed design brings in lot of respect, brand identity and loyalty, and trust, especially when it precisely communicates corporate philosophy and is consumer friendly.
The Indian designers therefore are much in demand across the globe for their aesthetics and ergonomics which they are capable of creatively deploy in the products.
It is worth reading the latest 'Outlook Business' for a comprehensive overview of the emerging communication scenario and how the design, or the visual imagery, is being used not as a mere support function but as a part of the corporate strategy.

Tuesday, May 22, 2007

Corporate Image Monitor

There is another interesting study on corporate image of top 20 Indian companies, a study conducted periodically by AC Nielson ORG-MARG.

Monday, May 21, 2007

Chandigarh is the Cleanest City

Chandigarh has been declared as the cleanest city in India, by a survey conducted by A.C. Nielsen ORG MARG, covering 18 state capitals, including the metros, on the basis of the opinion of citizens on cleanliness in their cities.
Chandigarh city emerged the best city with a score of 144, followed by Chennai with a score of 118 and Kolkata, with a score of 108. Others in that order are Bangalore, Bhubaneshwar, Lucknow, and Trivandrum. Delhi ranked 9th with a score of (99), which is below the all-city average of 100.
The city cleanliness survey was commissioned by Lifebuoy.

Sunday, May 13, 2007

PR Events

On 2-3 August 2007:
Marcus Evans, Malaysia is organising a seminar on corporate communication at Mumbai. (There is special discount for PRSI members). Further details can be obtained from Mr. VAvinesh Nadarajan, Phone: +603 27236600, avineshn@marcousevanskl.com.

13-15 December 2007:
29th All India PR Conference is being held in Chennai, India. Further information can be obtained from Mr. R.K.Dharan, PRSI Vice President South, rkdharan@yahoo.com

Tourism is more than a business or just an economic activity

What do you mean by tourism? I often wonder at the word ‘tourism’; perhaps the only business or vocation which has ‘ism’ prefixed to it....