Dr. Kalam's Podcast

Have you heard Dr. Abdul Kamal on "Top 10 Challenges and Role of Youth" on the 60th anniversary of our independence? Click here for an exclusive podcast produced by Mr. K. Srinivasan of PR Point. Our heartiest congratulations for giving an opportunity to everyone to listen to the great philosopher of our times, Dr. Kalam.

Chandigarh Tourism on the move

Chandigarh Tourism deserves kudos for excellent move to popularise the city as a perfect destination for business and leisure. Every day there is an addition to some of the other activity that is involving more and more people. The Director Public Relations and Tourism, Mr. Vivek Atray, is the man with the vision, and vitality who is definitely making things happen. More

Remembering Dilgir

Chandigarh Chapter of PRSI organised a special function on the birth anniversary of late Prof H.S. Dilgir on 18th August.
On the occasion Prof Dilgir's book, "Scattered Thoughts", a collection of poems, was released by Mr Pawan Kumar Bansal, Member of Parliament and State Minister for Finance, Govt of India.
Prof Dilgir was the founder chairman of the Chandigarh Chapter.

International PR Conference in Tehran

Kargozar Public Relations Institute (KPRI) will hold Iran 4th International Conference on Public Relations in Tehran on 15-16 November 2007.
The conference is aimed at exchanging Public Relations knowledge in an international level and promoting the profession in Iran by holding some expertise seminars and workshops on public relations different fields. Some expertise exhibition will be also set up during the conference.
For further information, and registration details, please click here.

Good Design is Good Business

This nugget of wisdom came from Thomas Watson Jr, former IBM CEO, while addressing the Wharton School of Business in 1973. The Indian companies with the opening up of the economy have also started realising the importance of good design, whether it is product, services, or communication. A well executed design brings in lot of respect, brand identity and loyalty, and trust, especially when it precisely communicates corporate philosophy and is consumer friendly.
The Indian designers therefore are much in demand across the globe for their aesthetics and ergonomics which they are capable of creatively deploy in the products.
It is worth reading the latest 'Outlook Business' for a comprehensive overview of the emerging communication scenario and how the design, or the visual imagery, is being used not as a mere support function but as a part of the corporate strategy.

Corporate Image Monitor

There is another interesting study on corporate image of top 20 Indian companies, a study conducted periodically by AC Nielson ORG-MARG.