Friday, April 20, 2007

April 21 is the National PR Day

Heartiest greetings to the PR fraternity on the National PR Day.
 
On 21st of April 1968, the PRSI organised the first All India Public Relations Conference in New Delhi, and adopted the Code of Athens (adopted by the International Public Relations Association as the code of ethics for the PR practitioners), for the PR practitioners in India.
 
All those who wish to read the Code of Ethics and the Global Protocol on Ethics in Public Relations, can download from the PRSI Chandigarh Chapter website. http://www.prsi.in/code_of_ethics.htm.
 
As we observe this year, let us remind ourselves, that this day, the 21st April, is the annual reminder to update ourselves and at least read and understand the code of ethics enumerated for the PR practitioners, and adopt them in our lives to practice it truthfully.
 
CJ
 

April 21 is the National PR Day

Heartiest greetings to the PR fraternity on the National PR Day.
 
On 21st of April 1968, the PRSI organised the first All India Public Relations Conference in New Delhi, and adopted the Code of Athens (adopted by the International Public Relations Association as the code of ethics for the PR practitioners), for the PR practitioners in India.
 
All those who wish to read the Code of Ethics and the Global Protocol on Ethics in Public Relations, can download from the PRSI Chandigarh Chapter website. http://www.prsi.in/code_of_ethics.htm.
 
As we observe this year, let us remind ourselves, that this day, the 21st April, is the annual reminder to update ourselves and at least read and understand the code of ethics enumerated for the PR practitioners, and adopt them in our lives to practice it truthfully.
 
CJ
 

Mediation: The next big leap in judicial reforms

The International Centre for Alternative Dispute Resolution is organising a one-day conclave in Chandigarh on April 21.
 
Dr. H.R. Bhardwaj, Union Minister for Law and Justice shall inaugurate this Conference, with many judges of the Supreme Court of India, Chief Justice and other judges of the Panjab and Haryana High Court participating.
 
This is the next best option for the litigants to find prompt redressal of their grievances through out-of-court settlement. Already Delhi, and Maharashtra have set up the ADR (Alternate Dispute Resolution) courts.
 
The organisers and the participants at the Chandigarh conference look forward to having similar ADR court in the city.
 
CJ

International Conference on Innovative Tourism

The first international conference on Innovative Tourism begins on 21st April 2007. 
 
Some of the major highlights would be the focus on four major potentials of tourism, namely, medical, religious, eco, and adventure.
 
Chandigarh which is emerging as the hub of tourism activities, intends to increase the average stay of a visitor in the city to 3/4 days instead of using it as a mere transit base.  The attempt is to make it as a base station for the tourists to go around within the 200-300 km radius and visit other tourist locations.
 
The city itself has consideratble interesting sites, and great ambiance for everyone visiting the play to enjoy.
 
CJ

Thursday, April 19, 2007

Big 92.7 FM is Number One

Chandigarh media scene is alive and throbbing, especially with the launch of two private radio stations, Big 92.7FM and MyFM 94.3, owned by Adlabs and Dainik Bhaskar respectively. The city had earlier had only one local channel of AIR, and last year saw the transmission of AIR Rainbow from Delhi through Kasauli transmission, adding zest to the radio buffs. Even the local AIR station had seen the advent of many private software producers for which the trend was set by RadioBuzz in November 2002, that provided some zing to the programmes.

And Chandigarh appears to be on the radar of everyone including the market research organisations which thought of moving out of the metro-oriented listenership surveys and explore the Tier-II cities. In March-April 2007, Mumbai based Indica Research Consumer Insights, which has numerous listernship surveys to its credit, conducted the research in Chandigarh across the age groups of 15-34 yrs ( male & female), households belonging to SEC A/B/C.
Obviously both the private radio channels, BigFM and MyFM scored a lead over the All India Radio Rainbow. And amongst these three, Big92.7FM has emerged as leader with 82 percent overall listenership.
Music being a key differentiator, BIG 92.7 FM’s music positioning has received the endorsement of Chandigarh with 81% of Chandigarh voting it the best on Music.. My FM has also received thumbs up for their music by 64% of Chandigarh, both scoring above AIR Rainbow in the parameter of most enjoyable stations to listen to with 77% and 69% votes respectively, which AIR scored 18 percent.
As to the popularity of the RJs amongst city listeners, for their distinct lingual flavour and persona, Pankaj, Meenakshi, Nidhi of BIG FM have scored the maximum votes to be the top 3 RJs of the City. MyFM’s RJ Khushi ranks 7th amongst the top 10s, while other being from BigFM.
CJ Singh . CorePR

Wednesday, April 18, 2007

Photo Exhibition

Our friend from Public Relations Haryana, who has made a mark as a photographer with numerous awards to his credit, is putting up the exhibition of his latest collection at Panjab Kala Bhavan, Sector 16, Chandigarh. The Exhibition opens tomorrow, i.e. 19th April at 5:15pm. Let us join him and compliment him in person. CJ

Tourism is more than a business or just an economic activity

What do you mean by tourism? I often wonder at the word ‘tourism’; perhaps the only business or vocation which has ‘ism’ prefixed to it....