Wednesday, December 13, 2006

Best PRSI Chapter Award for Chandigarh

Chandigarh Chapter of Public Relations Society of India got the Best Chapter Performance Award at the just concluded 28th All India Public Relations Conference organised by PRSI at Lucknow.
Mrs. Renuka Salwan, Chairperson of Chandigarh Chapter, who had led the 21 member delegation from the Chapter, received the award from the chief guest, the former president of Mauritius.
PRSI Chandigarh Chapter had been instrumental in starting and mentoring a Chapter of PRSI in Himachal Pradesh earlier this year, besides launching its own website, and regularly organising programmes for professional development of its members.

Sunday, December 10, 2006

Chandni Luthra's Talk

It is for the information all those who confirmed for attending the talk by Ms Chandni Luthra, Vice President, ITDC, New Delhi, on "New Dimensins in Tourism Promotion", at Chandigarh on 12th December stands postponed now to 19th December, Tuesday, at 5pm at the UT Guest House.
The Department of Tourism, UT Administration, Chandigarh, is the sponsor of the evening.

Sunday, December 3, 2006

New Dimensions in Tourism Promotion

Chandigarh Chapter of PRSI is organising a lecture presentation on 'New Dimensions in Tourism Promotion' on Tuesday, 12th December 2006 at 4:45 pm at UT Guest House.
Presentation shall be made by Ms. Chandni Luthra, Vice President, Indian Tourism Development Corporation, New Delhi.
She is a PR veteran and closely working with the Chandigarh Administration in the promotion of the city as a tourism destination.
All of you who can make it, are most cordially invited.

Welcome Aboard

We welcome all those new members who are signing up the group. Welcome Aboard. We shall appreciate if you can comlete your profile as well as post questions or the information that you would like to share about the public relations practice with your other fellow members in the community. There is a lot to learn from each other.

With best wishes. CJ

Wednesday, November 8, 2006

PR Milestone

On 30th October 2006, we have possibly passed a milestone in public relations. The press release turned the century. It is believed that Ivy Lee, who is also considered to be the father of modern public relations, created the first press release for his client, the Pennsylvania Railroad. This was following an accident on October 28, 1906, in which 50 people lost their lives when a three-car train met with an accident at Atlantic City. Lee convinced his clients to distribute a public statement on the accident and even take the journos on the accident site through a special train.

The New York Times is believed to have commended this approach of openness and published this press release, verbatim, in their 30th October 1906 issue with the header, 'Statement from the Road'.

Trust and honesty indeed is the hallmark of public relations; as someone has rightly said that truth is not a substitute for public relations. And that is the truth that all of us in the profession must appreciate and practise. CJ

National PR Awards

Public Relations Society of India invites entries for the Public Relations National Awards 2006, on the occasion of the 28th All India Public Relations Conference being held at Lucknow.

Entries are invited from PR agencies/consultants/advertising agencies in the categories of House Journals, Bulletins/Newsletters, e-newsletters, corporate campaign, mass awareness campaign, PR in action case study, etc.

Please get in touch with Dr. Ajit Pathak, National President, PRSI, for sending your entries,
drajitpathak2002@yahoo.com, pathaka@iocl.co.in

Tourism is more than a business or just an economic activity

What do you mean by tourism? I often wonder at the word ‘tourism’; perhaps the only business or vocation which has ‘ism’ prefixed to it....